10 of the Most Popular Genres or Types of Voice Overs You Need to Know!
Contrary to popular belief, the art of voice acting and voice over applicability goes beyond cartoons, animations or animes. This multi-billion dollar industry spans various categories and niches. The likes of Vin Diesel raked in a total of $54 million for simply saying “I am Groot” in the Guardians of the Galaxy franchise.
In a bid to create more awareness around voice-overs and voice acting, as a voice actor myself, I have compiled the different types and styles of voice-overs so aspiring artists can explore and find the type that best suits their passion and enterprise.
Please note that the types listed below are still relevant in whatever languages you speak. For instance, I do voice-overs in English, Hausa, Pidgin, and Yoruba because I speak them at a native speaker level, but I have also had to learn bits of other languages like Arabic, Lingala, Igbo, French, etc., for clients projects that needed them.
That being said, are you ready to become enlightened? Let us begin!
1. Commercial and Promo Voice Overs
Due to how lucrative commercial voice-overs are, the majority of voice actors specialize in this niche. Commercials boast a limitless array of styles, tones, and formats, translating to a diverse showcasing ground for voice-over artists to display their talent and attract a bevvy of marketers and advertisers.
If you are brimming with unharnessed talent and think TV and Radio commercials are your cup of tea, by all means, give it a shot. Promos are closely related to commercials but differ slightly.
If you’ve ever heard that voice in the middle of a television show saying the words ” Coming up Next at 8 pm,” that’s promo VO.
Promos are, well… Promos — they advertise shows or segments that pop out of the blue. While they are a popular feature of television, they are fast gaining ground on YouTube and other networks, leading to more opportunities for voice-over actors to thrive and make a living. Here’s an example of what a commercial or promo might sound like.
2. Podcasts Voice Overs
Podcasts have gained tremendous traction in the past few years and are closely related to radio broadcasts. From hosting podcast shows to lending voices to characters in narrative storytelling, podcasts are a goldmine of opportunities. However, this type of voice-over demands a good deal of consistency, conviction, clarity, and, of course, hard work. When voicing characters or stories, you need to make your voice the star of the show by injecting it with enough disposition to aptly convey the story and character without losing the distinct tone of the script.
3. Narration Voice Overs
Voice-over narration, as the name implies, is when a voice talent voices scripts, characters and stories in tune with images, videos, or motion pictures to enlighten, educate or entertain a target audience. You will find stellar examples of narrative voice-overs on most production networks, such as Discovery, National Geographic, and History channels. It is typically employed in documentaries and can be portrayed from a character’s POV (point of view) or a third-party perspective.
Narrations range from the documentary, advocacy, cooperate, social media/ online media, you name it. Watch examples of narrations I have done for AstraZeneca and the #EndSars protests in Nigeria to see the vast range voiceover narrations can take.
4. Audio Book Voice Overs
Despite being in existence for aeons, audiobooks just recently garnered momentum and popularity — thanks in part to mainstream companies like Audible and Apple, who introduced the concept of “self-publishing authors”. They are a favoured medium of entertainment and education and give room for many voice actors to flourish in their careers. Though some authors choose to voice their books or enlist celebrities to add their voice in a marketing effort, a chunk of published audiobooks is narrated by professional voice-over artists. So if you love to read and do not mind talking for hours on end, this is definitely something that may interest you.
5. E-learning Voice Overs
E-learning is a lesser-known but highly remunerative type of voice-over acting that has given many actors a level playing field. Since the COVID-19 pandemic, the increase in remote learning has boosted the demand for this type of voice-over. In this niche, voice artists work with various academic and scholastic subject matters to educate students of all ages and abilities. The content recorded in this niche is typically employed in mobile apps and websites.
Here is an example of an e-learning training video for the WHO Immunization Academy, voiced in the Hausa language.
6. Video Games and Interactive Voice Overs
The Video game industry has witnessed meteoric growth in recent years, so much that it supersedes the Hollywood industry. Narrations and voiceovers are an integral part of video games, which translates to a booming opportunity for voice-over actors to share their art in return for robust financial compensation if you are able to land the big-name gaming deals. Video game voices take on various dramatic forms like shouting, falling, screeching, or even exaggerated excitement to express the adventure and adrenaline-filled actions of the game. This means it requires some level of training and expertise. In some cases, you might also be required to model the characters in addition to voicing.
7. Trailers Voice Overs
We have all seen or heard those cinematic awe-inspiring trailers that compel you to want to see a new movie release. It is easy to forget that these popular teasers are supported by voice over acting!. Trailers provide a sneak peek into the plot and happenings of an anticipated or soon-to-be-released movie, show, or the like. In the past, trailers were subject to baritone male voices, but in the present, they have become more inclusive and depict a diverse range of voices, styles, and tones.
8. Corporate Voice Overs
Corporate voice-over is a turf dominated by corporate companies to accomplish various office and work-related education and awareness. It is often utilized to train new employees or record tutorials and instructions for certain job descriptions. Corporate offices and companies also adopt VO to make internal and external announcements and presentations on their websites and at conferences.
9. Interactive Voice Response (IVR) Voice Overs
Interactive Voice Response (IVR) is an automated phone system technology that allows incoming callers to access information via a voice response system of pre-recorded messages without having to speak to an agent, as well as to utilize menu options via touch-tone keypad selection or speech recognition to have their call routed to specific departments or specialist.
Whether it’s calling an airline, your network provider, or the grocery store around the corner, chances are you have heard the “Thank you for calling XYZ. Please hold, and our customer service agent will attend to you shortly”, and then some relaxing music to make the wait less unpleasant.
Each sentence or message that is presented in an automated system is referred to as a “prompt.” These prompts are fully interactive and automated. They can range from brief to lengthy. In general, the larger and more complex the business, the more extensive and complicated the IVR menu will be. The voice prompts are designed to sound entirely natural when produced professionally.
10. Animation Voice Overs
And here comes the most popular of them all! At the mention of voice-over, most people automatically think of “animations” (but I guess I’ve done a pretty good job deconstructing this perception). Animations refer to digital or hand-drawn images that are featured on computers to tell a story.
Again, animations aren’t just cartoons; they are also highlighted in movies and web series. YouTube is now home to millions of animations, which is good news for voice-over actors looking to carve a niche for themselves while earning some cash on the side.
Animation has so many sub-niches, from children’s programmes to anime, fantasy, comics, etc.
A personal favourite of mine is voicing action-based characters or terrestrial characters that let me flex my vocal cords and get my creative juices flowing.
Interested in starting your voice-over career? I got you! This playlist has what you need to know before becoming a voice actor or voice-over artist.
That will be all for this week’s blog post; I hope reading, watching and listening to all the above has provided you with more insight into the major types of voiceovers there are today.
If you are in need of voice over services and feel my voice is a perfect fit, contact me via the contact page.
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WORLD INTERFAITH HARMONY
NIGERIA AS A COUNTRY IS DEEPLY ROOTED IN RELIGION, WITH THE MOST POPULAR RELIGIONS BEING CHRISTIANITY, ISLAM, AND TRADITIONAL WORSHIP. COMPARED TO MUCH OF THE WORLD, THE FAITH OF NIGERIAN PEOPLE IS CONSIDERED EXTREMELY DEVOUT. DUE TO THESE HARD-CORE RELIGIOUS BELIEFS, VARIABLE DEGREES OF EXTREMISM EXIST IN ADHERENCE TO THE DOCTRINES OF THE RESPECTIVE FAITHS, WITH TOLERANCE REMAINING A BONE OF CONTENTION FOR MANY.
In the vast lands of Nigeria, no region has successfully attained peaceful coexistence between traditional worship, Christianity and Islam. Religion has the potential to serve as a vice in the propagation of interfaith harmony, but can conversely be the motivation for violence in a manner scholars deem: “the double-edged sword that is religion”.
I have lived most of my life in the Northern Region of Nigeria; Zamfara, Kaduna, Niger, and Jos States, to name a few. I have a personal cultural heritage of both the North and South Western part of the country. In my experience, the problem of religious intolerance is acutely rooted in the northern part of Nigeria, where illiteracy is at its highest. Again, the Northern part of the country tend to see things through the lens of religion, as it is widely believed that little difference exists between culture, politics, and religion. Therefore, the tight-knit relationship between these basic social elements in the North make it difficult to establish a distinction. A disagreement regarding any of the three either creates or escalates into a disagreement over religious beliefs – even if that is not how the conversation began.
The South West and Western region of the country have a natural admixture of religious faiths within families and live in relative harmony in spite of it. Their level of tolerance can be traced back to beliefs from traditional religions with ingrained accommodation and tolerance that, in turn, paved the way for the spread of both Islam and Christianity.
In Nigeria, it is not uncommon to see opportunities like jobs and access to schools, health services, and other social amenities – as well as the application of the law – are applied differently to individuals on the basis of their religious inclinations, rather than by merit or the law. This can be traced back to the conditioned belief that it is better to prioritize the needs of brothers and sisters from your own religion.
Studies show that incidents like the 1999 and 2000 religious clashes in Kaduna in reaction to the prospect of the introduction of Sharia into Kaduna Sate which led to the situation degenerating into a clash between Muslim and Christian protestors, with massive violence and destruction of life and properties on both sides with an estimated 1,000 to 5,000 deaths according to an article from Punch Newspaper on 6th June 2016. As a result of this, by 2002, residents were describing particular areas of Kaduna town as “100 per cent Christian” or “100 per cent Muslim.” The physical segregation of parts of the city increased as a “survival tactic” because people expected to be safer when surrounded by their own community in the event of any future resurgence of violence.
These riots escalated not because there was no love between these religions but largely due to lack of understanding, tolerance and co-operation. It does not have to be this way. Religious tolerance can be taught. It can be fostered through pop cultural expressions in music and videos, social media campaigns, as well as use of the ever-growing and multi-levelled institutions within the nation’s educational system.
There is dire need for inter-religious dialogue which translates into mutual understanding in areas of freedom of worship and other fundamental human rights. This is a fundamental component a culture of peace and the promotion of harmony between all people, regardless of their faith. It is key to a stable and secure environment for collective growth and development for all Nigerians.
Interfaith harmony can only be attained by Nigeria if Nigerians put aside their religious differences and embrace one another – for we are, as is sung in our national anthem: “One Nation Bound in Freedom, Peace, and Unity”.
HOW NIGERIA WILL ELIMINATE RACIAL HATRED
Throughout history, racial hatred has been perpetuated by humans in any number of forms and to variant extents. In nations like Nigeria, where homogeneity of skin color is considered a cultural ‘blessing’, racial hatred takes a different, more subversive the form: from mild to (often) extreme ethnocentrism.
Nigeria has 36 states that make up six geo-political zones and over 370 ethnic groups. Evidence indicates that the largest ethnic groups are Hausa, Yoruba, and Igbo.
The three ways to become a Nigerian citizen, according to Chapter 4 of the 1999 Constitution of the Federal Republic of Nigeria (as amended), are by birth, registration or naturalization. Despite the three possibilities existing for people to attain citizenship of Nigeria, the average Nigerians holds great pride in ethnicity and blood as they view as ties to the land. This means that in this perspective, you are Nigerian by blood, or you are not at all. Many Nigerian people tend to hold little regard for citizens by registration or naturalization, which is most evident in light of the difficult – almost impossible – process of becoming a traditional ruler, politician, or to hold any affluent public office if one is not ethnically Nigerian.
It has been 58 years since Nigeria gained her independence, and the country has had to share power between the three largest ethnic groups, which hail from across the strong dividing lines of the country. Modern Nigeria lives under a democratic government that sometimes fail to live up to the ideals of democracy due to prevailing tribal and ethnic separations.
Politics in Nigeria is inextricably tied to ethnicity, to the point that at the local and state government levels, a politician cannot represent an area of the country to which he does not ethnically belong to or genetically originate from.
Some ethnic groups are prohibited from inter-marrying with other groups due to cultural, historic, or spiritual reasons. The need to preserve the culture and heritage of an ethnic group can lead to parents preferring – and sometimes orchestrating – the marriage of their children to someone of the same tribe, rather than bringing a foreigner from another ethic group or country into the family.
Conversely, it is not uncommon to see foreigners receiving preferential treatment over locals by virtue of their colour, whether at gatherings or even in terms of employment. It is common of the Nigerian mentality to believe that a foreigner knows better than a Nigerian in the same field, sometimes irrespective of qualification. The colour caste is enforced and supported by some Nigerians who believe whites are the ‘top dog’, whilst people who are near-white, Asian or have some other lighter-skinned non-Caucasian complexion are considered next on the color caste spectrum.
To combat racial casting that doesn’t favour Nigerians, President Muhammadu Buhari signed Executive Order 5 on Monday, February 5, 2018, in Abuja, the country’s capital. Executive Order 5 prohibits the granting of visas to foreigners who are competing with locals for jobs and is aimed at improving local content in public procurement within science, engineering, and technology. This is intended to curb the proclivity of the many foreign companies based in Nigeria – especially those of Asian origin – from the usually employment practice of their own nationals as expatriates for positions that can be filled by Nigerians.
The country’s entertainment industry has sought to address key societal issues regarding ethnic hatred or bias between the North and the East, East and West, West and North etc., as the case may be. With Nigerian artists like Olamide, Phyno, and Kheengz, amongst others, singing in the country’s indigenous languages of Yoruba, Igbo, and Hausa respectively, the beloved musicians have greatly inspired ethnic tolerance through their work.
As Nigerians continue to develop an improved sense of reverence for life in general – and particularly human life – we are on the way to developing a sense of reverence for racial and ethnic diversity. As we have learned to regard that which promotes life as good, and that which destroys life as evil; so we will learn to regard that which promotes unity in diversity as good and that which threatens, hinders, or destroys said unity as evil. A change in thinking and consciousness, reassessment of values, and positive distortion of racial and ethnic perception is thus needed to create true appreciation and passion for racial diversity. Through this, we can find the motivation to act in the interests of unity despite our differences.
DEPRESSION IN NIGERIA
Dear Nigerians, understand that Depression is not just a feeling that will go away. It’s not a character flaw or a sign of personal weakness, or something that one just “snaps out of” just because you advised them to. It is more than just feeling sad and – No! – it does not stem from insufficient prayers or lack of faith.
Depression is a very sensitive experience, and although its many variations may seem similar, there are important differences been Major Depression, Persistent Depressive Disorder, Psychotic Depression, and Postpartum Depression. Depression, like all mental illnesses, must be diagnosed by a qualified mental health professional to enable the person living with it the right information to manage it.
Depression is as serious as any other physical ailment, but it is treatable medical illness characterised by an imbalance of brain chemicals called neurotransmitters and neuropeptides. Although in recent times mental illness has been romanticised because of its affiliation with troubled artistic people, depression is not romantic. It is manageable, with the right treatment. There are key symptoms to look out for before one can conclude that they have crossed the line between regular sadness or mood swings and depression. Because life is full of ups and down and everyone experiences the blues from time to time. But when the “down” times last too long or interfere with an individual’s ability to function at home or at work, that person may be suffering from a common, serious illness: Depression.
The prevalent signs and symptoms of major depressive episodes according to Depression and Bipolar Support Alliance DBSA include: prolonged sadness or unexplained crying spells, self-reproach, significant changes in appetite and sleep patterns, irritability, anger, worry, anxiety, pessimism, indifference, persistent lethargy, feelings of guilt, hostility, worthlessness or helplessness, inability to concentrate, indecisiveness, social withdrawal, recurring thoughts of death or suicide, loss of interest or pleasure in hobbies and activities that were once enjoyed, insomnia, early-morning awakening, or oversleeping, difficulty concentrating, persistent physical symptoms that do not respond to treatment, such as headaches, digestive disorders, and chronic pain, or some combination of these.
Depression often follows stressful events that severely affect their emotional wellbeing, such as marital problems, death of a loved one, illness, financial crisis and lots more. While depression sometimes runs in families, many with the illness have no family history of depression. Hence, the exact causes of depression and mood disorders in general are still unconfirmed.
The latest figures released by the World Health Organization (WHO), show that Nigeria has 7,079,815 sufferers of depression. That is 3.9 percent of the nation’s population. With an additional 4,894,557 Nigerians (2.7 per cent of the population), suffering from anxiety disorders. There has been an increasing rate of suicide over the years, which can be traced to mental illness (such as Depression or Post-Traumatic Stress Disorder) that has likely gone undetected or untreated. A compilation of suicide statistics in Nigeria carried out by Haruna Ibrahim showed that there were 79 reported cases of suicide between April 8 2017 to May 12, 2018, with a WHO study that showed Nigeria as the 30th most suicide prone country in the world.
Nigeria’s high ranking position in this global study has largely been attributed to the scarcity of practicing psychologists and therapists, unavailability of mental health outfits that are not psychiatric hospitals, the high cost of seeking medical attention regarding mental health, the fear of confiding in strangers (professionals) for fear of being judged and the stronghold of mental illnesses on the patients that convinces them to conceal its existence or withdraw into oneself to avoid shaming and other repercussions that may come with being public about the struggle. These are some of the major reasons why people refuse to seek the much-needed medical attention for their ailment.
Self-help may seem solid for the mild cases or as complementary to professional treatments, however getting professional advice and treatment should be sought to rule out the likelihood of more severe situations, or to prevent them. Tragically, a large percentage of the nation’s sufferers’ resort to self-help to avoid being seen as a “crazy person”. The stigma may tamper with life as they know it, both personally and professionally. Organisations will not want to be affiliated with staff members who live with mental health issues, romantic partners of both genders many flee for fear that their unborn children will inherit the ailment and lots of other myths which only succeed in making the situation more grave. Of course, more often than not, these realities are not true. They are catastrophised fears that encourage people to stay quiet, even to people who would never judge them and would only support them. Men and women can sometimes experience depression differently, with women being more likely to have feelings of sadness, worthlessness, and excessive guilt, whilst men may be more likely to be very tired, irritable, experience a loss of interest in once-pleasurable activities or have difficulty sleeping. Regardless of the symptoms, untreated depression can worsen for anyone. Many men (and some women) who struggle to manage their mental health may isolate themselves from friends, bury themselves in work, or use alcohol or drugs to excess. They can become frustrated, discouraged, irritable, angry, and sometimes abusive.
If you have a depressed loved one, here’s how you can help them: Do not tell them to snap out of it or say that it’s just a phase. Offer emotional support and encouragement, but understand there may be initial resistance because they need their space. Never discount the feelings they feel but point out realities and offer hope. Be on alert and never ignore comments about suicide. Remind them that with time and treatment, the depression will lift. Everyone can suffer from depression within the cause of their lives regardless of race, culture, gender, age, socio-economic status and any other categorisations humans fall into, so we need to stop perceiving depression as an elitist disease, or something Africans should be immune to just because we come from centuries of extreme physical and emotional strength. As a common Nigerian adage goes: “Disease no dey kill African man” which means disease cannot kill an African man so anything that does it literally make you bedridden is no cause for alarm.
Until we realise the importance of our mental health and that of those around us, until we start to tolerate and support each other and normalise seeking help for our mental health just as we have for our physical and spiritual health, only then can we manage the situation and curb the surge in suicide rates in Nigeria.
Do not wait till you or someone next to you is affected because then it might be too late, spread the word and create awareness.
Remember: Your mind runs your body.
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